News from Eldo – February 2010 | Eldorado Climbing Walls

News from Eldo – February 2010

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Eldo Project Featured in Athletic Business

Our climbing wall at a Florida college was featured in the January issue of Athletic Business. At 15,000 square feet of REALRock climbing surface, it is the largest rock realistic climbing wall in a university environment.

CLICK HERE TO VIEW A PORTFOLIO AND READ THE ARTICLE

Featured Product: REALRock

REALRock is the most stunning climbing wall product available. Designed for beauty and realism, REALRock may take on any features found in nature, including pinnacles, roofs, aretes, arches, chimneys, dihedrals, cracks and free standing boulders.

Click here for more benefits and a portfolio of REALRock projects.

REALRock is ideal for:

Indoor/outdoor applications
Architectural centerpieces
LEED projects
Universities/Colleges
Recreation Centers
Climbing Gyms

Tip of the Month

Climbing wall operators should follow the 80/20 philosophy of route setting. Set 20% of your routes at a 5.10 level of difficulty or higher, and set 80% of your routes at less than a 5.10 level of difficulty. This will allow you to draw a larger audience of climbers, as your beginning and intermediate climbers will be successful in reaching the top but there will still be enough difficult terrain to engage your more expert climbers.

Where’s Eldo?
We will be at the following events over the next few months. Stop by and catch up on our latest projects.

IHRSA International Tradeshow
March 11-13, 2010
San Diego, CA

NIRSA Annual Conference and Recreational Sports Exposition
April 20-23, 2010
Anaheim, CA

Climbing Wall Association 2010 Summit
May 13-16, 2010
Boulder, CO
Register by 2/19 for Early Bid Rate

Eldo Employee Spotlight
Jerad Wells, Director of Sales and Business Development
Jerad is a Colorado native and studied international business at Ft. Lewis College in Durango CO. Jerad was a fixture on the early 90’s climbing competition boom as a competitor, route setter and judge. He brings to Eldorado Climbing Walls a long tradition of climbing industry knowledge and contacts as well as a 13 year proven track record in sales, marketing and business development. Jerad lives in Denver with his wife and son.